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Williamsburg Wharf, a luxury ‘resort-style’ development, rises on Kent Avenue

rendering of williamsburg wharf apartments on East River
Willamsburg Wharf, a multi-million dollar mixed-use development, is rising on the Williamsburg waterfront.
Image courtesy of DBOX

A luxury “resort-style” development is rising on the Williamsburg waterfront. 

Williamsburg Wharf, a 3.75-acre development on Kent Avenue just north of Division Avenue, will include more than 800 residential units across five luxury high-rise towers, according to developer Naftali Group, and thousands of square feet of commercial and retail space. The Real Deal has previously reported the project will include both rental units and condominiums. 

Williamsburg Wharf entryway
A ground-level look at one of the residential towers. Image courtesy of DBOX

Each of the residential towers — designed by firms like Brandon Haw Architecture, Rockwell Group, and Ward + Gray — is slated to have its own separate entrance and private amenities, per the developer. According to New York YIMBY, the developer has previously announced that the Wharf will include a private cinema, outdoor pool, coworking space, and more — plus a shared lawn for residents. 

“Williamsburg Wharf represents an extraordinary vision for the last developable site along Williamsburg’s East River shoreline,” said Miki Naftali, chairman and CEO of the Naftali Group, in a statement. “We are excited to introduce a new neighborhood and truly urban resort-style destination to future residents in this highly desirable neighborhood.”

The multi-million-dollar development will also include a public waterfront park, which will extend the walking and biking path that snakes along much of the Williamsburg waterfront, and a new pedestrian path connecting to Kent Avenue.

williamsburg wharf path
A rendering of the future waterfront park and pathway. Image courtesy of DBOX

Construction of the first phase of Williamsburg Wharf is expected to wrap up by the end of 2025, and sales will launch later this year. Pricing is not yet available, but a four-story condo at one of Naftali’s Manhattan buildings sold for nearly $68 million last year. 

The project will join a number of existing and in-development luxury buildings on along the waterfront — just a short walk up Kent Avenue sits Two Trees’ Domino Sugar site, home of One South First, 325 Kent, and One Domino Square

“At Naftali Group, we have shown our tremendous support for New York City over the past three decades and our latest venture is a testament to our unwavering commitment to long-term investments in New York City,” Naftali said. “This master-planned development – designed by some of the finest architects and designers in the world – demonstrates our continued confidence in the strength of New York City and our promise to always deliver the highest quality residences to the market.”